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I Hereby Brand You All

Taking the New York Times and the Times Magazine to task for publishing arrant nonsense when it comes to culture is like reprimanding Dick Cheney for eating live kittens. It's such a foregone conclusion that they'll do it that one looks like a hopeless naif for pointing it out.

And yet:

This is the quintessence of the postmodern brand rebel, hopscotching the minefield of creativity and commerce, recognizing the categorization, satirizing it, embracing it and commoditizing it all at once.

Don't miss out on this laugh-a-minute read.

Posted by BT on July 31, 2006 11:10 PM |

Comments

Another proofreader borrowed this issue of the NYT mag from me and brought it back pointing out an error — the Brand article ends in mid-sentence on page 52 with no "Continued on" reference. I promptly marked the page "bad" (a technical term) with my red pen. However, I must cop to a cavil — the article continues on page 54, past the luxury home listings — more words on a subject that turns my stomach. Admittedly nausea prevented me from reading beyond word 55, which I believe is "Delancey." I always thought it was a given that people who claim hipness as axiomatically not. sheesh.

Posted by: shananan [TypeKey Profile Page] | August 1, 2006 05:12 PM

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