February 10, 2004
Study Shows Choice of Portable Music Player Linked to Both Coolness and Lack Thereof

You know, I was feeling a bit lame about becoming yet another consumer sporting those trademark white headphones on in the subway. While I quite enjoy having my small music collection available to listen to while I'm out (which, these days, is about the only chance I have to listen to music), it irked a bit to feel like I'd been bitten by a marketing strategy. I thought -- "gosh, what a trendoid I am!"

Then I read this thread on Mefi. I conclude that, while succumbing to the latest iteration of gadget-marketing may uncomfortably reveal how easily one is drawn into the consumerist web, the practice of piling on the technofetishim re how to make/listen to/mix one's MP3s -- or the criterion for selection of good headphones, or the necessity of hating something 'cause it can't be cool if the masses are buying it -- in the sneering tone of a 15-year-old know-it-all is in truth less appealing than walking down the street to the beat, looking not a little like a hapless demographer's target.

That said, Opus Dark's salvo in aforementioned thread was pretty well-placed.

Posted by BT at February 10, 2004 02:16 PM
Comments

I would say a far more telling link to your CQ (coolness quotient, natch) would be that you've signed up to pay a dollar a song for "product" that maybe cost a dime to put up there, and that your choice is necessarily limited to what Apple likes, wants you to listen to, or can get licensure for. Despite the ubiquitous whiteness, I still get a "coloreds music service" vibe from IPod.

That could just be the unseemly envy talking, though.

Posted by: torridjoe on February 10, 2004 04:09 PM

I hum to myself softly.

Posted by: hackly_fracture on February 12, 2004 02:33 PM

Hey - thanks, sweetie. Wish I could wear earbuds in public, but when I'm on location, the last thing I need is a distracting soundtrack; maintaining my icy, arrogant demeanor requires my undivided attention. I mean geez, what if one day, in the midst of a vital sneer, I were to inadvertently lip-synch to an inane bit of lyric?

I'd hafta kill myself.

It just isn't worth the risk.

Posted by: Opus Dark on February 13, 2004 06:48 AM